Ecommerce Growth — Miff Marketing
Ecommerce growth for health & wellness

Scale the brand. Keep the margin.

For supplements, skincare, haircare, and soap brands. We run paid social, ship the creative, and build the email flows that turn first-time buyers into repeat customers. You only pay a share of the sales we generate — no retainer.

Who we grow

Supplements. Skincare. Haircare. Soap. Wellness. Beauty.

If it's a health or wellness product sold online, it's what we know inside out — the claims, the compliance, and what makes someone actually buy.

The real problem

Growth isn't the hard part. Profitable growth is.

Creative fatigue, not the algorithm

Wellness buyers need fresh angles every few weeks. When creative goes stale, CPMs climb and your cost to acquire quietly balloons.

Scaling that eats your margin

Anyone can spend more. Spending more while staying profitable — tied to real contribution margin, not vanity ROAS — is the actual job.

A backend that leaks

If fewer than a third of buyers ever come back, it's not an acquisition problem — it's retention, and most agencies never even look.

Generalists running your ads

An agency that treats supplements like any other account will get your claims flagged and miss what makes the category convert.

How it works

Four pillars. One engine.

Not five disconnected services — one connected system where creative feeds ads and ads feed retention.

01

Creative

The real bottleneck. We turn your raw UGC and founder footage into ads engineered for how wellness buyers convert — fresh angles shipped weekly.

Foundation
02

Meta ads

Full-funnel paid social built on creative velocity and structured testing, run to blended CAC — where most of your new revenue should come from.

Acquisition
03

TikTok ads

Net-new audiences through Spark Ads and UGC partnerships, with a content engine built for the way TikTok actually rewards brands.

Growth
04

Email & SMS

The compounding engine. Welcome, cart, post-purchase, and win-back flows that lift second-purchase rate and lifetime value.

Retention
What's included

Everything done for you.

Ad management

Meta + TikTok

Campaign build, testing, and daily optimization across both platforms — run to profit, not impressions.

Creative production

From your raw footage

You supply the raw UGC and product footage; we edit, brief, and ship conversion-built ads every week.

Email & SMS flows

Retention engine

Full lifecycle flows installed and optimized to bring buyers back and raise lifetime value.

Tracking & reporting

Tied to profit

Blended CAC, contribution margin, and LTV — the numbers that decide whether it's actually working.

The difference

You pay from revenue, not for effort.

Ecommerce agencies

  • Big monthly retainers, win or lose
  • Locked into 3–6 month contracts
  • A cut of your ad spend — rewarded for spending more
  • ROAS dashboards that ignore real profit
  • Slow, templated creative
  • Generalists who don't know your category
$3k–$10k+/mo
Retainer + a cut of ad spend

Miff Marketing

  • 15% of the sales we generate — nothing if we don't grow you
  • No retainer, no long contract — cancel anytime
  • You keep your ad account and spend — no markup
  • Reporting tied to profit: blended CAC, margin, LTV
  • Fresh creative shipped every week
  • Health & wellness specialists, senior team
15% of sales we generate
You only pay from what we make you
Pricing

You only pay from what we make you.

We take 15% of the sales we generate for you — that's the whole deal. No retainer, no setup fee, no ad-spend markup. If we don't grow your revenue, we don't get paid.

15% of the sales we generate
Full-service ecommerce growth — creative, ads, and retention. Pure alignment: we win when you win. See how we compare →
Questions

Before you book.

What does it cost?

We take 15% of the sales we generate for you — nothing else. No retainer, no setup fee, and no ad-spend markup (you keep your own ad account and spend). If we don't drive revenue, we don't get paid.

Do you make the content, or do I?

You (or your creators) supply the raw footage — founder clips, UGC, product shots. We handle everything after that: editing, angles, briefs, and shipping finished ads weekly.

Do I have to sign a long contract?

No. It's month to month with no lock-in and no early-termination fee. If it's not working, you cancel.

What kind of brands do you work with?

Health, wellness, and beauty products sold online — supplements, skincare, haircare, soap, and similar. It works best once you're past roughly $30k/mo, where creative and retention are the real levers.

Do I keep my own ad account and data?

Yes. Your ad account, pixels, audiences, and email list stay yours — we work inside them, we don't hold them hostage. If we ever part ways, everything we've built goes with you.

Let's talk

Let's scale it, profitably.

A short, no-pitch call. We look at your numbers, tell you straight whether we can move them, and go from there.